MISSION #1: ACHIEVE SUCCESS THROUGH THE SUCCESSES OF OUR CLIENTS
Web Development, Marketing and Public Relations for Social Change
First and foremost, CueOps’ mission is social change. This comes from the work that we do not just with our clients but on the issues themselves. Our team is comprised of social and economic justice minded individuals who have worked extensively toward the goal of social change.
Web Driven Social Change
In addition to our various backgrounds fighting for justice, CueOps has a highly skilled technology, web development and web marketing team. CueOps understands that getting a message out requires the proper tools. A marketing team at the client level has little value unless the team has the right tools to work with. CueOps provides the tools and know how that allows our clients’ messages to reach their audiences.
Early Web Development and Marketing Successes
The team came together in early 2016 to work on some socially conscious projects. The early successes have been rather extraordinary. One client in particular went from no ranking at all and next to zero traffic to a remarkable level of web traffic in very competitive area of advocacy. The revamped web presence along with a little creative third party marketing and public relations efforts made it possible.
The organization in question has a very powerful and compelling message. Their work is extraordinary earning them national media attention over the years. Despite these successes, their website and overall web presence was not equipped to take advantage of the opportunities. Their site was before CueOps got involved attractive but like many fell into the trap of style over function.
Web Tools That Work for Change
CueOps takes a different approach. Many website development firms go for flash over function. Unfortunately for clients, this does not help their cause. Failure to focus on functionality means the sites do not get found and worse, the message does not get heard.
CueOps focuses first on function and effectiveness. This is particularly important for small organizations like progressive minded non-profits groups, organizations and individuals who are working on limited budgets. Flash can be very expensive and if it is necessary at all should come with success. No matter how beautiful your site, if your message is not heard or seen, then there is little hope for the change you seek.
Engine of Social Change
CueOps is the both the architect and the coach. We provide the tools and the guidance to get you where you need to be to achieve your goals. We like to think that our sites will be engines of social change. With a “rising tide” approach to social change, the more progressive socially minded messages that get out, the better for us all.
Your message should be among them.